Laika Studio Photography | WHAT to WEAR Guide

WHAT to WEAR Guide


Regardless of the session type, wear what you feel great in!

We stay away from cliche poses and busy backgrounds so it's a good idea to stay away from cliche clothing options and busy patterns.

Bring the clothes that express who you are, what your style is, and how you live.

If in doubt, go for classic & timeless rather than what is fashionable at the moment. 


Avoid busy patterns and large lines/stripes and logos;

Avoid the color red in groups unless you really want to stand out;

Black is slimming; Similar tones go well together in a group portrait;

Bring a few different jackets, shirt, blouses for a change of looks;

Avoid makeup with shimmer or products with lots of sparkle or shine;

Bring lip balm, hair brush, makeup and hair products you prefer;

Be sure to groom your hands and nails as they are often in the frame. 


I like to keep the focus on the subject; therefore, simple clothing choices are best for creating timeless portraits. Jeans, sun/slip dresses; khakis are classics and photograph well and can be a perfect start. Boys in jeans and plains tees, and girls in simple sundresses; weather permitting of course, those looks are always lovely. Feel free to bring a change of clothes if you're up for it.

In general, for the family photo session I suggest clothing for each family member that has the same tone, but don't wear

all the same primary colors. Mix it up if you'd like to incorporate one color: have a color that everyone wears as an accent: red boots for mom, red buttons on dad's shirt, red vest for a baby. Add scarfs, hats, jewelry and shoes to share that color accent with the whole family group. 

Please be wary of stripes, plaid, words and logos on your family’s clothing. These things can be a distraction from your beautiful family. Also keep in mind that many little kids hate to change clothing and it is better to leave them in the same outfit for the duration of the session.

Choose a formal or casual style of clothing : mixing styles does not work well (i.e. dad in a suit and son in a t-shirt and jeans). Being comfortable and being yourself is the most important thing.

Here are some color-coordinating ideas on Pinterest.


Engagement sessions are all about showing you as a loving couple that loves to be together and your clothes should allow you to be comfortable and secure.  Outfit changes are strongly recommended and we suggest bringing a bag.  Starting with a casual outfit and moving on to something more dressed up (think Sunday brunch with the extended family) is a good way to go.  Finish it off with your dressed to kill 'going out' outfit.


Senior sessions are all about showing who you are and what makes you unique at this time in your life. Jerseys, uniforms, everyday jeans and tops, and variety of details like your favorite shoes, sunglasses, etc. are all great. Just like engagement portrait sessions, we will have a chance to move through a series of outfits and it's great to start off casual, go on to something more formal (grandma will want to see it), and finish with your best look.

Specific portrait tips for women

Go with long or 3/4 length sleeves unless you want to show off your arms, in which case, sleeveless can rock!

Avoid horizontal stripes; They have a widening effect.

V-necks look better than traditional collars

Floppy necklined tops can be tricky; be sure to bring an alternative

Button-downs and crewnecks should be avoided unless you have a long neck

Pearls are almost always a great option

Blouses with collars that lie flat over a jacket make a great look

Layering is good for portraits; a cool jacket over a tight fitting shirt is rockin

Fitted tops look better than loose fitting clothing

Do a crossed arms test with everything you want to wear; if you can't cross your arms comfortably without the shoulders riding up, leave it at home

Specific portrait tips for men

Formal portraits call for darker clothes.  Lighter colors are generally better for informal portraits and engagement sessions

Avoid wearing a jacket that is much lighter that what you're wearing underneath

If it's your style, crewneck sweaters look great on guys